Nov 1, 2026
MerchantCardLeads launches a self-serve platform where ISOs, agents and payment processors set filters, fund a wallet and receive exclusive, shared, live-transfer and aged merchant leads in real time, with no contracts.
Birmingham, United States, November 1, 2026 -- MerchantCardLeads, a B2B lead marketplace from Leads Company, today announced the launch of its self-serve platform for buying merchant card leads and credit card processing leads. The platform lets ISOs, independent sales agents, payment processors, POS and SaaS payment companies, and high-risk processors build their own lead program and start receiving merchant leads in real time.
Sales teams in merchant services have long relied on cold calling, purchased lists and recycled data. MerchantCardLeads takes a different approach: its leads are generated from requests submitted by business owners looking for credit card processing, a POS system or merchant services. Leads are filtered to each buyer's criteria and delivered by CRM integration, webhook or email.

MerchantCardLeads, a self-serve marketplace for merchant card leads
"Processing companies kept coming to us asking for leads, and they all wanted the same thing: merchants who are actually looking right now, delivered instantly, without a long-term contract," said Chad Buchanan, founder of Leads Company. "The self-serve platform puts buyers in control. They pick the lead type, set their filters, fund a wallet and can pause any time."
Lead options built for every sales model
Exclusive merchant leads are sold to one buyer only.
Shared merchant leads are sold to a limited number of buyers at a lower price point.
Live transfers connect buyers by phone with interested merchants and are available as an add-on.
Aged merchant leads offer a lower-cost option for nurture campaigns and high-volume outreach.
Owned lead sources, nationwide coverage
MerchantCardLeads generates its leads through its own network of five merchant-facing websites and related campaigns, including AmericanCardProcessing.com and HighRiskMerchantProcessors.com, along with sites focused on restaurant processing, rate comparison and new merchant accounts. Business owners use these sites to compare processing rates, find high-risk merchant accounts and request quotes.
The company says it serves merchants in all 50 states, and buyers can target by region. Buyers come from across the payments industry, from independent agents building a book of business to processors looking to scale their sales floor.
How it works
Business owners search online for payment processing solutions.
They submit a request for merchant services through a MerchantCardLeads network site.
Each lead is filtered and matched to buyer criteria.
The lead is delivered to the buyer in real time.
A full walkthrough of the process is available on the MerchantCardLeads how it works page.
Frequently asked questions
What are merchant card leads? Merchant card leads are contact requests from business owners who want help with credit card processing, a merchant account, a POS system or related payment services. Merchant services providers buy them to reach businesses that are already shopping for a solution.
What is the difference between exclusive and shared merchant leads? An exclusive lead goes to one buyer, so that rep is the only one contacting the merchant. A shared lead goes to a small number of buyers and costs less, which suits teams that want more volume.
Who buys merchant services leads? Typical buyers include ISOs, independent agents, POS resellers, payment SaaS sales teams and high-risk merchant account brokers.
How are leads delivered? Leads are delivered in real time by CRM integration, webhook or email, based on the filters each buyer sets.
Buyers can create an account, review lead types and request pricing at merchantcardleads.com.
About MerchantCardLeads
MerchantCardLeads (merchantcardleads.com) is a B2B lead marketplace that connects payment processors, ISOs, independent agents and merchant services providers with business owners actively looking for credit card processing. It offers exclusive, shared, live-transfer and aged merchant leads with real-time delivery and no contracts. MerchantCardLeads is powered by Leads Company, which operates lead marketplaces across merchant services, mortgage, insurance, Medicare, debt relief, business funding and tax relief.
Contact Info:
Name: Chad Buchanan
Email: Send Email
Organization: MerchantCardLeads
Phone: (248) 686-6955
Website: https://merchantcardleads.com
Release ID: 89208094
In the event of encountering any errors, concerns, or inconsistencies within the content shared in this press release, we kindly request that you immediately contact us at [email protected] (it is important to note that this email is the authorized channel for such matters, sending multiple emails to multiple addresses does not necessarily help expedite your request). Our dedicated team will be readily accessible to address your feedback within 8 hours and take appropriate measures to rectify any identified issues or facilitate press release takedowns. Ensuring accuracy and reliability are central to our commitment.
A US judge dismissed Donald Trump's defamation lawsuit against the Wall Street Journal and Rupert Murdoch. The lawsuit stemmed from a report about a letter Trump sent to Jeffrey Epstein in 2003. Trump's legal team failed to prove that the defendants acted with actual malice in their reporting. The ruling prevents Trump from amending his lawsuit further.
A two-day meeting of the Group of 20 (G20) foreign ministers ended in Atlanta on Saturday without a joint communique, as participants failed to reach consensus on major global geopolitical and economic security issues amid the Ukraine crisis and the US-Iran conflict.
In a recent discussion, US President Donald Trump and Israeli Prime Minister Benjamin Netanyahu reviewed the evolving situation with Iran, considering various military strategies. Secretary of State Marco Rubio acknowledged ongoing diplomatic engagement with Iran, highlighting the goal of achieving a peaceful resolution while protecting US security. In contrast, Iranian Supreme Leader Mojtaba Khamenei has issued stern warnings, asserting military repercussions for any provocation from the US or Israel.
A fire at a shoe factory in Mangolpuri Industrial Area resulted in four fatalities and two injuries. The factory had valid licenses and a NOC from the pollution control committee. Initial investigations suggested negligence by laborers as a potential fire cause, although further inquiries are ongoing. The Delhi Fire Service deployed multiple fire tenders to control the blaze, which lasted several hours.
A fire at a shoe factory in Mangolpuri Industrial Area resulted in four fatalities and two injuries. The factory had valid licenses and a NOC from the pollution control committee. Initial investigations suggested negligence by laborers as a potential fire cause, although further inquiries are ongoing. The Delhi Fire Service deployed multiple fire tenders to control the blaze, which lasted several hours.
New York City Mayor Zohran Mamdani confirmed a visa for Javits Frimpong's mother after his tragic murder. Frimpong, a 15-year-old immigrant from Ghana, was shot on his way to school. No arrests have been made yet, and the investigation continues. His father reported that Frimpong had been bullied at school days before his death. Ghanaian officials are collaborating with U.S. authorities to seek justice for this unfortunate incident.
External Affairs Minister S Jaishankar emphasized freedom of choice and resilient supply chains during the Quad meeting. He highlighted countering non-market practices as a key priority for discussions with partner nations. The Quad aims to enhance cooperation in maritime security and counter-terrorism measures. Additionally, over USD 85 million will be extended for AI access across the Indo-Pacific region.
External Affairs Minister S Jaishankar emphasized freedom of choice and resilient supply chains during the Quad meeting. He highlighted countering non-market practices as a key priority for discussions with partner nations. The Quad aims to enhance cooperation in maritime security and counter-terrorism measures. Additionally, over USD 85 million will be extended for AI access across the Indo-Pacific region.
Top diplomats from the G20 met in Atlanta, but they could not agree on important global security issues. Tensions, particularly regarding Russia's war in Ukraine, overshadowed the talks and affected the outcomes. The meeting concluded without a joint communique, only a chairman's statement summarizing their discussions. Despite the lack of consensus, efforts were made to strengthen cooperation on supply chains and mineral resources.
YOUR NEWS, OUR NETWORK.
Do you have Great News you want to tell the world?
Be it updates about your business or your community, you can make sure that it’s heard by submitting your story to our network reaching hundreds of news sites across 6 verticals.