Health Agencies Expand Communication Channels to Targeted Audience With Newswire's Value Pack Guided Tour

Jul 6, 2020

Medical companies, health & wellness businesses, and leaders in the fitness space can leverage Newswire's platform to target relevant audiences with ease.



NEW YORK - July 6, 2020 - (Newswire.com)

​The medical, health, wellness, and fitness spaces have all been impacted by the coronavirus in a major way, and each of the respective industries has had to adapt to the new normal created by the COVID-19 crisis. Newswire’s Value Pack Guided Tour (VP GT) offers a comprehensive communications platform that can be leveraged by agencies serving clients in the medical and health industries as they look to expand their market presence and rebound as the country reopens. The VP GT can be used to distribute company news, target new audiences, and deliver consistent, informative messaging to industry media and the general public.   

Medical manufacturers have been tasked with providing equipment such as respirators, sanitizers, testing kits, and other vital items to healthcare institutions and pharmacies across the country. Companies specializing in health, wellness, and fitness look to the future to adopt new measures to modernize the supply chains and continue to implement telehealth services to better serve their customers. The VP GT can help businesses in both industries as they look to address their varying needs and goals to communicate with consumers and end-users on the progress being made.

“The medical and health and wellness spaces are similar in the sense that they are all providing products or services that are meant to better individual people, but the ways in which these kinds of businesses target their audiences and manage media, marketing, and communications campaigns differ from firm to firm,” said Erik Rohrmann, Newswire’s Senior Vice President and Chief Operating Officer.

The platform’s powerful filtering options puts company executives in control, as they are provided the means to create ‘customerized’ campaigns. Whether the focus is to target industry and trade publications to maintain a strong media presence or to target general health and lifestyle publications to expand a brand’s customer base, the VP GT has the ability to help businesses effectively distribute the right message to the right audience at the right time.

“Distribution, outreach, and follow-up processes are all important in terms of implementation and campaign success,” said Charlie Terenzio, Newswire’s VP Earned Media Advantage Business. 

“While the preparation stages are essential, having the right audience targeting can make a major impact when it comes to the success of a campaign. If you are delivering the right information to the right people, they will pay attention. It sounds simple, but without the right technology, it can be a complicated process. That is where the VP GT can help - it can make effective content distribution simple for CMOs and executive teams.”

The Value Pack Guided Tour gives medical companies and firms in the wellness space the ability to share their engaging content with attentive audiences through a flat-fee pricing structure. As a cost-effective corporate communications solution, the program offers agencies a wide array of options and distribution networks on one set price.

With the VP GT, agencies can pay upfront or monthly by selecting the number of distributions they need on a monthly basis for the 12-month term. Each distribution, as part of the Guided Tour, includes unlimited words, images and links and also includes four custom-built media lists. Agencies can choose between five different distribution networks including Digital, Digital Plus, State, National, Global or Financial, which include distribution to Google News, Yahoo News and AP.

To learn how you can find attentive audiences and launch effective media, marketing, and communications campaigns, navigate to the Value Pack Guided Tour for more information. 

About Newswire​

Newswire delivers press release and multimedia distribution software and services (SaaS) that empower the Earned Media Advantage: greater brand awareness, increased traffic, greater return on media and marketing communications spend and the competitive edge. With over a decade of experience, Newswire continues to provide its customers with the ability to deliver the right message to the right audience at the right time through the right medium.​

To learn more about how Newswire can help you, visit http://www.newswire.com.

Contact Information

Charlie Terenzio
VP of Earned Media Advantage Business 
Newswire
Office: 813-480-3766
Email: [email protected]


Related Files
Newswire_Value_Pack_GT.pdf



Press Release Service by Newswire.com

Original Source: Health Agencies Expand Communication Channels to Targeted Audience With Newswire's Value Pack Guided Tour

More News

Gujarat approves 50% vehicle tax concession for scrapping
Oct 2, 2026
Gujarat approves 50% vehicle tax concession for scrapping

As per the notification recently issued by the Ports and Transport Department regarding this decision, transport and non-transport vehicles manufactured as per Mass Emission Standards Bharat Stage-I (BS-I) and earlier standards have been covered under this provision. In addition, a concession has also been provided for all medium and heavy goods motor vehicles as well as all medium and heavy passenger motor vehicles manufactured as per BS-II standards.

Gujarat approves 50% vehicle tax concession for scrapping
Oct 2, 2026
Gujarat approves 50% vehicle tax concession for scrapping

As per the notification recently issued by the Ports and Transport Department regarding this decision, transport and non-transport vehicles manufactured as per Mass Emission Standards Bharat Stage-I (BS-I) and earlier standards have been covered under this provision. In addition, a concession has also been provided for all medium and heavy goods motor vehicles as well as all medium and heavy passenger motor vehicles manufactured as per BS-II standards.

PMEGP may get 5-year extension till 2030-31 with Rs 15,000 crore outlay; govt weighs easier norms
Oct 2, 2026
PMEGP may get 5-year extension till 2030-31 with Rs 15,000 crore outlay; govt weighs easier norms

The government is considering extending the Prime Minister's Employment Generation Programme until 2030-31 with an estimated Rs 15,000 crore outlay, while easing access for vulnerable, rural and first-time entrepreneurs. Proposed changes include less documentation and no collateral requirements, as the scheme has sanctioned Rs 91,000 crore in loans so far.

Piyush Goyal at G20: India has no ‘structural excess capacity’, rejects dumping concerns based on broad country-wide assumptions
Oct 2, 2026
Piyush Goyal at G20: India has no ‘structural excess capacity’, rejects dumping concerns based on broad country-wide assumptions

India does not have structural excess manufacturing capacity in sectors flagged by the G20 presidency, Commerce Minister Piyush Goyal said, rejecting broad assumptions that could trigger trade measures. He called for border action to rely on specific, verifiable evidence and comply with WTO rules, while defending India’s manufacturing expansion.

Piyush Goyal at G20: India has no ‘structural excess capacity’, rejects dumping concerns based on broad country-wide assumptions
Oct 2, 2026
Piyush Goyal at G20: India has no ‘structural excess capacity’, rejects dumping concerns based on broad country-wide assumptions

India does not have structural excess manufacturing capacity in sectors flagged by the G20 presidency, Commerce Minister Piyush Goyal said, rejecting broad assumptions that could trigger trade measures. He called for border action to rely on specific, verifiable evidence and comply with WTO rules, while defending India’s manufacturing expansion.

Self-employed? An S-Corp election could slash your self-employment taxes in 2026, and here's what smart business owners are doing today
Oct 2, 2026
Self-employed? An S-Corp election could slash your self-employment taxes in 2026, and here's what smart business owners are doing today

For self-employed owners, the biggest 2026 tax decision may not be another deduction. It could be how the business is structured. An S-Corp can let eligible owners split income between wages and distributions, potentially reducing self-employment taxes. The catch is that the rules require reasonable compensation, proper payroll and careful planning before year-end.

Who is on the ballot in the 2026 midterms? All 435 U.S. House seats are up for election on November 3, plus Senate and Governor races too
Oct 2, 2026
Who is on the ballot in the 2026 midterms? All 435 U.S. House seats are up for election on November 3, plus Senate and Governor races too

The 2026 midterm elections will take place on November 3, involving all 435 House seats and multiple Senate races. Several prominent senators, including Mitch McConnell, will be retiring, creating open-seat contests across states. Key battlegrounds include Kentucky, Iowa, North Carolina, and Michigan for the Senate races. Numerous House races are also closely contested in Arizona, Colorado, New Mexico, and Michigan.

Gujarat notifies UCC, mandates live-in relation registration
Oct 2, 2026
Gujarat notifies UCC, mandates live-in relation registration

The Gujarat Uniform Civil Code, 2026, will "govern and regulate the laws relating to marriage and divorce, succession, live-in relationships and matters related thereto" in the state, the government said in a gazette notification published on Thursday. The legislation received President Droupadi Murmu's assent on September 17, the notification said.

Gujarat notifies UCC, mandates live-in relation registration
Oct 2, 2026
Gujarat notifies UCC, mandates live-in relation registration

The Gujarat Uniform Civil Code, 2026, will "govern and regulate the laws relating to marriage and divorce, succession, live-in relationships and matters related thereto" in the state, the government said in a gazette notification published on Thursday. The legislation received President Droupadi Murmu's assent on September 17, the notification said.

Bangladesh vs Sri Lanka, Asian Games 2026 Bronze Medal Match: Live streaming, Playing 11, weather, pitch report and more
Oct 2, 2026
Bangladesh vs Sri Lanka, Asian Games 2026 Bronze Medal Match: Live streaming, Playing 11, weather, pitch report and more

Bangladesh vs Sri Lanka Bronze Medal Match Playing 11: Bangladesh and Sri Lanka are set to compete for the bronze medal in the Asian Games 2026. Both teams are aiming to conclude their campaigns positively following disappointing semi-final exits. Bangladesh reached the semi-finals and are seeking a repeat of their previous bronze medal success. Sri Lanka looks to recover from a significant batting collapse in their last match.

GST relief for gaming companies raises hopes across the sector
Oct 2, 2026
GST relief for gaming companies raises hopes across the sector

Tax authorities have taken a softer approach towards gaming companies in the first four final GST orders issued after the Supreme Court ruling on real-money gaming.

"Will pay a very heavy price": Netanyahu on 'indoctrinated Islamist' co-pilot of flydubai cockpit attack
Oct 2, 2026
"Will pay a very heavy price": Netanyahu on 'indoctrinated Islamist' co-pilot of flydubai cockpit attack

Netanyahu reiterated his claim that the attacker co-pilot, underwent Islamist radicalisation and attempted to crash the plane, but his plan was foiled due to the heroic efforts of Captain Machchhar and other passengers.

YOUR NEWS, OUR NETWORK.

Do you have Great News you want to tell the world?

Be it updates about your business or your community, you can make sure that it’s heard by submitting your story to our network reaching hundreds of news sites across 6 verticals.

Daily World Feed

Get yourself immersed in engaging topics right here. Daily World Feed is a multi-platform media, providing you latest breaking news straight from the industry.

Sign Up