Digalyne Hosts Live Panel Discussion To Talk Digital Strategy for Black-Owned Businesses

Washington, D.C, Jun 30, 2020 (Issuewire.com) - Digalyne Consulting, LLC hosted an online live panel discussion "You Are Seen, You Are Heard: Discussions on the State of Digital in the Black Community" on June 22 to take a strategic look at the digital divide, the power of digital influence, and strategies to leverage digital for Black advancement. Four experts in the digital media, advertisement, and marketing industry joined the forum to discuss a wide array of topics from representation gaps in media and advertisement to the economic use of social media for Black-owned businesses.

"We are experiencing an interesting point in time," said Ajia Allen, Principal Consultant, and Owner of Digalyne. "Digital is at the forefront of transformation for so many organizations, while also being used instrumentally as an extended voice of the people leading the call for social justice against inexcusable acts like the murders of Breonna Taylor and George Floyd. It is important to spotlight the state of digital as a tool for consumerism, but also to start a dialogue on how to use digital as a source of advancement."

Digalyne's live panel discussion aired on the company's Facebook page at the start of Phase II of the Washington, DC Reopening. Novel coronavirus (COVID-19) spurred a global shutdown and social distance requirements in March 2020 and continued into June, leaving Black Americans disproportionately impacted. Discussion panelists addressed ways Black business owners can take advantage of digital to overcome the economic challenges of the pandemic.    

"There are a lot of tools right now, websites, and apps that are really focusing on Black-owned businesses and we need to take advantage of that," said Femi Gbangbalasa, Principal of Bigability, LLC.

Discussion panelists brought more than 60 years of the collective experience and diverse insight to the forum and included:

  • Ashlyn Mason, National Branded Content Manager of USA Today | Gannett
  • Femi Gbangbalasa, Principal and Digital Marketing Manager of Bigability, LLC
  • JinJa Birkenbeuel, CEO of Birk Creative
  • Gideon Moncrieffe, Digital Media + Live Event Production Executive of American Express

Allen hosted the hour-long forum encouraging viewers to participate using hashtag #YouAreSeenYouAreHeard. Panelists mentioned several free digital resources including GoogleDigitalCoaches.com and Yelp's new feature for Black-owned businesses.    

Digalyne's live panel discussion is open to the public and is available for full view on the Digalyne Facebook page.


About Digalyne

Digalyne Consulting is a digital transformation consultancy that specializes in supporting the lifecycle of small businesses. Services support pivotal points of growth just when a little more strategy and support is needed to scale. Digital Strategy, Riser Resources, and Transformative Insights help small businesses remain competitive, data-driven, and authentic online and transformative offline.

Media Contact

Digalyne Consulting, LLC


(443) 583-4026


Source :Digalyne Consulting LLC

This article was originally published by IssueWire. Read the original article here.

More News From Daily World Feed

Chinese report says illnesses may be from new coronavirus

Jul 13, 2020

BEIJING — A preliminary investigation into viral pneumonia illnesses sickening dozens of people in and around China has identified the possible cause as a new type of coronavirus, state media said Thursday. Chinese health authorities did not immediately confirm the report from state broadcaster CCTV. Coronaviruses are spread through coughing or sneezing or by touching an infected person. Some cause the common cold and others can lead to more severe respiratory diseases, such as SARS and MERS. Such viruses are common in people but more exotic versions from bats, camels and other animals have caused severe illness. The novel coronavirus...

Taliban council agrees to cease-fire in Afghanistan

Jul 13, 2020

KABUL, Afghanistan — The Taliban said Sunday they have agreed to a temporary cease-fire nationwide. It provides a window during which a peace agreement with the United States could be signed. A peace deal would allow Washington to bring home its troops from Afghanistan and end its 18-year military engagement there, America's longest. The U.S. wants any deal to include a promise from the Taliban that Afghanistan would not used as a base by terrorist groups. The U.S. currently has an estimated 12,000 troops in Afghanistan. The Taliban chief must approve the agreement but that is expected. The duration of...

India bans citizenship law protests, death toll rises to 14

Jul 13, 2020

NEW DELHI — Police banned public gatherings in parts of the Indian capital and other cities for a third day Friday and cut internet services to try to stop growing protests against a new citizenship law that have left 14 people dead and more than 4,000 detained. Thousands of protesters stood inside and on the steps of New Delhi's Jama Masijd, one of India's largest mosques, after Friday afternoon prayers. They waved Indian flags and shouting slogans against the government and the citizenship law —which critics contend marginalizes Muslims and threatens India's secular democracy in favor of a Hindu state....

China sentences 3 in fentanyl trafficking case after US tip

Jul 13, 2020

XINGTAI, China — A Chinese court sentenced three fentanyl traffickers Thursday in a case that was a culmination of a rare collaboration between Chinese and U.S. law enforcement to crack down on global networks that manufacture and distribute lethal synthetic opioids. Liu Yong was sentenced to death with a two-year reprieve, while Jiang Juhua and Wang Fengxi were sentenced to life in prison. Six other members of the operation got lesser sentences. Working off a 2017 tip from the U.S. Department of Homeland Security, Chinese police busted a drug ring based in the northern Chinese city of Xingtai that shipped...

Xi meets Lam in 'vote of confidence' over Hong Kong protests

Jul 13, 2020

HONG KONG — Chinese President Xi Jinping's surprise meeting with Hong Kong leader Carrie Lam was a "vote of confidence" in her government's ability to tackle five months of anti-government protests that have rocked the semi-autonomous Chinese territory, a senior official said Tuesday. Xi met Lam on the sidelines of a trade event in Shanghai on Monday night amid signals from China's central government that it may tighten its grip on Hong Kong to quell the unrest that has at times challenged Chinese rule. When asked if the meeting reflected Xi's worry about Lam's handling of the unrest, Hong Kong...

About Us

Get yourself immersed in engaging topics right here. Daily World Feed is a multi-platform media, providing you latest breaking news straight from the industry.

Contact us: sales[at]dailyworldfeed.com

Subscribe Now!